The successful Romany Gypsy entrepreneur Alfie Best has just invested into Eat Square, a local pie company based in Wiltshire. The owner of Wyldecrest Parks, one of the largest park home operators in the UK, valued at around £200 million, has acquired 40% of this food business founded by Alex Joll in October 2014.
About one of his most recent ventures, Alfie Best explains: “I’ve invested once into a business close to my heart – nowadays, Wyldecrest Parks is about to become the biggest park home operator in the UK and we’re already planning an overseas expansion. That’s exactly why I’ve invested into Eat Square”, he says, also adding: “I believe that when you love what you do and when you know what you’re doing, you already have some of the most important keys to succeed in your hands – and Alex does know exactly what he’s doing and he loves it!”
What about the pies? “The pies are really, really amazing”, Alfie Best guarantees. “They have that nostalgic feeling of childhood in each single bite, that rustic and traditional taste!”
Since Alfie’s investment, the company has already employed two new staff members, have bought new equipment and has also invested in its production facility. Now they both intend to grow their output and increase the team even more, by hiring at least 10 new local employees. By the end of this year, their biggest aim is to take production from 500 pies a week to 500 a day.
“I am really excited to be working with Alfie. He has repeatedly built successful businesses in the past and leads from the front with a truly inspiring enthusiasm”, Alex Joll says about his new business partner. “I’m confident that with Alfie involved, Eat Square will grow quickly and become a major and much loved premium pie producer”.
Eat Square founder got his passion (and his recipes!) from his grandmother. From the company’s kitchen at Woolley Grange Farm, just outside Bradford-on-Avon, they source products and ingredients locally for their traditional and tasty fillings and they’re able to make many thousands of pies all by hand. All the varieties can be found locally, in shops, markets and pubs, and a new online ordering service is now in place too.
Snooker superstar Peter Ebdon to be the face of Vegan Pie
On Saturday, 6th of February, Eat Square will officially launch its brand new Vegan, Dairy and Gluten Free range of pies. The event will take place between 11 am and 1 pm, at a small park in St Margaret’s Street, Bradford-on-Avon, with the presence of Mayor Alison Craddock and local MP Michelle Donelan.
Former World and UK Snooker champion Peter Ebdon, also known for his vegan lifestyle, will be presenting the vegan pie.
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